BET Network Identity

about the project

A Network Identity animation for the network: BET. This project was quite a challenge because not only was I unfamiliar with the programming for BET, but I also challeneged myself to attempt 3D animation using Cinema 4D.

BET is a network that is sophisticated and classy, and yet raunchy, fun and in-your-face. The network has pride. Pride in it's brand, it's culture, it's music, and it's viewers. Finding a balance between these elements of the brand identity was challenging, but is shown through the idolization of a classic record player. Homage is paid to this iconic piece of musical history and the paisley/tear drop shapes are shown as the embodiment of music. The music then takes us on a journey from their birth at the needle on the LP to the BET logo.

Super Cool Shots

Charles Schwab

GP Studios Branding


Quilted Northern


Trans4M Show Open

Amplify Styleframes

CN - Kingdom of Awesome



Brand Building Summit 2016

N@N - Ziploc Easy Open Tabs

We Are Georgia-Pacific

N@N - 7UP

CN - KOA - Marathon Spots

HIP Creative Logo Animation

AS - Tofu Hunter

CN - Marceline IJYP

SCAD CoMotion Website

HTML5 Particles

BET network identity

MTV Logo animation

Dunkin' Logo Animation

Product of Experience


How to Make C. Coq Au Vin

Heroes vs. Villains

2 nights of nick

birds - peacock

birds - macaw

birds - toucan

Jessica Schlobohm

metamorphosis #17

Cassie Jones

moonrise kingdom

color of water

SyFy Styleframes

syfy styleframes


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