Advantis | Banking Beyond Belief
For this project, I art directed an advertising campaign for Advantis Credit Union in Portland, OR. Inspired by "big-foot country", I designed a visual aesthetic that was a nod to 80s sci-fi movie posters. The concept centered around the idea that banking with Advantis is so unbelievably great, you'd miss the unbelievable even if it was right in front of you. Members of Advantis are "Believers" (a nod to 'truthers') who believe in better banking.
Credits
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Adrenaline Agency
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ACD: Will Agrella
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Art Director: Devon Hosford
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Senior Copywriter: Drew Grossman